Brand Builder Challenge

14 Day Challenge - Walk away with a complete authority branded website designed to help you drive traffic, leads, phone calls, & sales for your business.

Hello and welcome to The 2W2 Challenge (2 Weeks To Wordpress Challenge)

My name is Richard Matthews and over the next 14 days, I’m going to show you how to build a killer authority branded website that will set you up strongly to sell your books, coaching, consulting, programs, or courses online.

We are going to do it all without any of the usual technical overwhelm or procrastination that may have kept you from building this foundational piece of your business in the past.

We are going to do this together in the form of a 14 day challenge. Each day you are going to get a new training video or two from me that teaches you how to complete one important aspect of your site. Some days there might be a few pieces that go into an overall funnel. But each day there will be only one major goal.

As you are going through the challenge, make sure you check into the Facebook group each day and report on your progress or ask any questions you have. We want to do this together so at the end of the challenge you can walk away with a brilliant looking authority branded website that you will be proud to show people and will help you drive leads, traffic, phone calls, and or sales for your business.

So why don’t you enroll now get started with the challenge today.

Good luck and I’ll see you on the other side.

Your Instructor

Richard Matthews
Richard Matthews

Richard Matthews is the founder of Digital Alchemy Academy & Over the last 7 years Richard has managed ad budgets well over $100,000, generated over 25,000 online leads, and helped create over $50,000,0000 in sales for his clients. Richard is also a highly sought after speaker and consultant whose work has impacted some of the top Authors, Coaches, & Consultants across the country. He specializes in helping businesses automate their marketing, build their offers, master their technology, and build their content in ways that convert leads into customers and customers into success stories.

Frequently Asked Questions

When does the challenge start and finish?
The challenge starts now and end in 14 days! It is a 2 week daily challenge. You will get a video or two or three each day each helping you to accomplish one big task on the road to building a powerful authority branded website for your business. When the challenge is done, you'll keep access to everything so you can review it and make changes to the site you built during the challenge.
What if I am unhappy with the challenge?
I would never want you to be unhappy! If you are unsatisfied with the results of your authority branded website at the end of the challenge, make sure you reach out to me in the Facebook Group and I'll put you into the queue for a Hot Seat call - for everyone's benefit - and together we will see what we can improve together to make your site rock.
How long do I have access to the challenge material?
How does lifetime access sound? After enrolling the challenge, you have unlimited access to this challenge material for as long as you like - across any and all devices you own. As long as I keep the challenge going, you keep access to the materials.
How an I going to build a website live during the challenge?
On the first day of the challenge I'll be setting you up with your very own "Development Area" right on my lightning fast servers over at I'll be installing my "8 Years In The Making" expert website creation template right into your development area. You'll get access to all of my carefully scoured plugins, all my hand-crafted templates, and all of the funnels I use to make my clients hundreds of thousands of sales online. Over the 14 days of the course, you'll be working to make this skeleton framework into your own authority brand website.
How do I get my site live at the end of the challenge?
Super easy. At the end of the challenge, just let me know you want your site to go live and I will send you a link and a transfer code from Your site will instantly transfer out of my development server and into your live server hosted by WPEngine.

Get started now!